Power of Minimal Design in Pursuit of Simplicity
Minimal design pursues simplicity to the greatest extent possible by eliminating decoration and intricate shapes. This was the period when many industrial products emerged focusing on minimal design. Furthermore, not only in product design but also in content design, including websites, awareness grew for selecting elements that would ensure a simple appearance.
This trend occurred in the context of a rise in technologies supporting design such as in the advancement of sensing technology, including touch panels. A need was recognized to reorganize and clarify what had become too complicated from the countless functions made possible with the progress in technology.
For a simple world based on minimal design, communicating information and images in a simple manner has great appeal.